Investee Name: Eva’s Phoenix Print Shop
Investee Contact: Alexandra Djukic, Executive Director and Business Manager
Lead Partners: Steve White & Debra Campbell
Number of Partners Offering Pro Bono Consulting: 10
Investment Period: 2008 – 2011
Total Grant Investment: $75,000
Mission of the Organization
Working with homeless and at-risk youth to achieve productive, self-sufficient and healthy lives
Eva’s Phoenix print program consists of two stages: training and apprenticeship. Every year, the award-winning Foundations of Print training program gives 30 youth the chance to build skills, knowledge and commitment in the graphic communications industry. The training stage lasts for a period of three months, after which students have the opportunity to work part-time as paid apprentices in the commercial print shop. When they have completed the training, students are expected to source and secure employment in the print industry. This is a more intense, on-the-job training experience in a supportive environment that culminates with a co-op and entry into the graphic communications sector.
At the end of the 3 year engagement, Eva’s has experienced many positive results and benefits related to the involvement of SVP Toronto:
- Sales are up by almost 70% over the past 2 years.
- New estimating software has been installed, improving quote efficiency and response time.
- Key Performance Indicators analysis focused Eva’s on most profitable types of sales.
- Focused marketing, improved tracking, and better customer follow-up due to the implementation of Salesforce.
- Re-branding of Eva’s to be in line with that of a professional printshop.
- Embarking on the Foundations of Print curriculum re-design to increase the number of graduates annually.
Further demonstrating the successes of the Eva’s & SVP Toronto partnership, Alex Djukic, the Manager of Eva’s Phoenix Print Shop, stated:
“We are on target to reach our goal of $500,000 in print revenues for 2010 and create more internal employment opportunities for youth who have completed our program.… The SVP partners we have worked with a very high level of expertise. As a small enterprise we would not have been able to retain the services of such professionals.”