Washington Green Schools (WGS) is looking for a skilled volunteer to help with a brand and communications assessment. The brand and communications assessment will help bring awareness and clarity around their mission.
WGS is finding a need for a stronger awareness of its mission and vision. In addition, their logo and brand guidelines need updating. This is a great opportunity to refresh the brand and improve the communications strategy and plan.
Work to be performed
The volunteer will work with WGS to help with a brand and communications assessment and recommendations. This will likely be a two-step process with step one being an assessment. Step two will likely include hiring an agency partner to refresh the brand and communications strategy.
Skills that are needed to be successful
Background or experience in:
- Research, analysis, facilitation, strategic thinking, creative development
- Assessing and developing brands, creating a communications strategy, agency management