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Calling Corporate America to a Higher Purpose

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In a lot of ways, we know what needs to be done to create large-scale impact. In America, we already have funding that can be put towards social change. However, we are still lacking in many ways – the right human capital and the ability to scale impact, to name a few. At this year’s TEDxBGI (which took place in our new building!), Paul Shoemaker shares why big ol’ Corporate America – that private sector Boogieman that we have all come to view with doubt and negativity – can go beyond volunteering, CSR, and corporate giving to make up the missing piece of this puzzle.

 

 

At this year’s TEDxBGI, a diverse and accomplished line up of speakers explored the topic of “purpose” in terms of business responsibility, ethics, branding, social justice, long-term strategy, and success – all from diverse perspectives including the likes of Fortune 100 CEOs, first nation tribes in British Columbia, and women in Afghanistan.

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